Food/Restuarants :: Pizza Hut

This media relations campaign for the Pizza Hut Cheesy Bites Pizza Super Bowl launch was the most successful in the company’s 48-year history and garnered more media attention than any other Super Bowl advertiser that year. The end result was more than 12,000 minutes of broadcast coverage and more than 1,000 print articles. This campaign won an IABC Quill Award of Excellence and was a finalist in the Katie Awards.

Consumers have hundreds of restaurant and food choices within reach every day and competition is fierce to fill their stomachs and win their loyalty with an experience that satisfies not only their palettes, but also their lifestyle and budgets.

MarketWave delivers marketing and PR for:

QSRs
Casual Dining
Home Meal Replacement
Specialty Foods
Wine & Spirits
Fine Dining